Adam Schoales
Editor. Geek. Tea Drinker.

Adam Schoales : : Blog

Thoughts, process, and other ramblings.



Apple's latest ad for their new iPad Pro is a masterclass in editing. Great rhythm, and awesome transitions. I'm still in awe of the whole thing. Also, the song they used is just too catchy.

If you loved the iPad ad above then you will absolutely adore Watchtower of Turkey, which from what I've read was directed by the same person who made the iPad ad. There's also a great in depth article from the folks at describing the filmmakers process here.

This is easily one of the most beautiful shorts I've ever seen. And I'm not just saying that because TIFF is my new employer. It's really stunning stuff.

No one makes movies like Edgar Wright, and this remixed trailer for his upcoming film, Baby Driver, is unlike anything I've ever seen before.

The folks at Logo Lounge have put together a report of this years trends in logo design. Helpful information for logo designers looking to stay on trend (or to break away).